Agfest Field Days
Posted on 28 May, 2020
The Agfest in the Cloud online platform generating an overwhelming 1,010,000 page views, attracting 45,600 unique visitors to Australia’s first online field day over three massive weeks!
The virtual gates of Agfest 2020 in the Cloud closed today at 5:00pm. The online platform launched at 8:00am on Thursday 7th May. Day one recorded the single biggest day over the three weeks with 228,500 views in the first 9 hours!
The event has provided a much-needed economic boost to over 400 exhibitors and the Tasmanian economy. Exhibitor feedback has been overwhelmingly positive, the event has generated sales and raised profiles!
Clothing, tools and 4WD accessories have been the most popular exhibitor categories.
Visitors from interstate and overseas have participated! Whilst 80% of visitors were from Tasmania.
The platform was easy to navigate with almost 64% of all users visiting the online platform on their mobile phones.
Agfest 2020 Chairman Ethan Williams and his Committee were devastated having to cancel the physical field days in March due to COVID-19. He said “the online platform has been a ground-breaking initiative and the results have blown us away beyond anything we could have imagined, we have been so fortunate to still be able to deliver a field day event”. Mr Williams also noted “the feedback we have received from all exhibitors, sponsors, contractors, suppliers and of course the general public has been sensational”.
Rural Youth Tasmania State President Jake Williams is incredibly thankful for the opportunity the Tasmanian Government provided to have delivered the event in these unprecedented times. “The $65,000 grant enabled Agfest to continue albeit different to the one we have come to know and love in its’ 38th year. The tireless efforts of our members, staff and web developers to bring the platform to fruition has paid off” Mr Williams said.
Agfest Chairman Mr. Williams now says all focus is now shifting towards returning to Quercus Park for Agfest 2021.